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Can Sony claim to have done it again? Following the box office performance of the blockbuster Demon Slayer: Infinity Castle, which brought in over $600 million globally, Chainsaw Man – The Movie: Reze Arc has reached beyond the $100 million threshold globally, reaching a global total of over $108 million in its opening frame. This feature surpassed Black Phone 2 ($12.9 million) in its second weekend in theaters, as well as the film Springsteen: Deliver Me From Nowhere with the talented Jeremy Allen White (nine million dollars).

Impressive U.S. and International Performance

Directed by Tatsuya Yoshihara, the movie is a direct continuation of the initial season of Chainsaw Man. It brought in $18.2 million in the U.S. after a robust five-point-two-million-dollar Saturday and $4.5M Sunday performance. Internationally, the produced by MAPPA movie added $14.7 million across 46 international territories, bringing its global earnings to over $60 million via Sony (over $43 million overseas, $18.2 million in the U.S.). The studio has not yet revealed its complete box office tally.

Benchmarks to Previous Anime Hits

Anime marketing agency an industry expert previously spoke, comparing the movie's expected results to the popular film Jujutsu Kaisen 0, which grossed $34 million in the North America in 2022 and debuted with a nearly identical eighteen million dollars stateside. The new film's opening frame matches that marker, while its $108 million worldwide total is now positioned just behind Jujutsu Kaisen 0’s $166.6 million total earnings. Even if it doesn't seem possible the Reze Arc movie will earn the earnings seen by smash success the record-breaking Demon Slayer: Infinity Castle, it remains a huge win for Sony.

Fan Engagement Campaigns Drive Performance

Sony and its subsidiary the anime streaming service Crunchyroll have effectively leveraged audience interaction to boost their supremacy at the cinema for anime films. The Reze Arc promotional efforts launched at the Anime Expo in LA in July with a discussion featuring MAPPA, exclusive activations, and Pochita photo ops, then continued with a major presence at New York Comic Con including never-before-seen content, audience giveaways, and additional MAPPA panels. Moreover, organizers held an private showing for enthusiasts for general audiences and popular figures too after the last day of the event.

Future Prospects

2025 is a major time for anime, and for the company, which has an additional animated movie debuting in 2025 in the upcoming Jujutsu Kaisen: Execution in November.